The diversity of the French wines and spirits offer is a force on the markets. To distinguish yourself, value the uniqueness of your products. Whether you are a producer or a distributor, your goal is to increase the visibility of your products and enhance their differentiation to consumers, regardless of the sales channel.
To meet this business challenge, the wine and spirits sectors have co-designed within GS1 France a common solution: Codeonline.fr, the digital winery of wines and spirits. This solution gives professionals the opportunity to digitize and share 15 key information about your products: photo, vintage, geographical indication, article label, GS1 product code, etc. in a common and international language.
At this conference, CodeOnline Wine and Spirits users will share their experiences with you. They will explain how the tool allows them to inform consumers and meet their expectations, to optimize their logistics chain and their traceability, to enhance the quality of products and the know-how of the actors in the value chain, in France and abroad.